Tuesday, May 5, 2020
Business Ethics Eagle Valley Health Foods
Question: Discuss about theBusiness Ethicsfor Eagle Valley Health Foods. Answer: Introduction Eagle Valley Health Foods is an Australian company that mostly manufactures healthy and organic snack bars that are made of dried fruits and cereals. Mr. Martin Clifton, the CEO of Eagle Valley Health Foods has the primary objective to expand the profile of the company by enhancing the Corporate Sustainability of the company. It is believed that a better sustainability profile will not only improve the reputation of the company but it will also help the economics of the company in the long term. One of the major problems that are identified within the company is related to the improvement of the packaging of the product that is presently made from polypropylene. It is expected to introduce a more sustainable method of packaging that will be more environmentally friendly. Another problem that is identified is related to the manufacture of the health bars that consumes large quantities of water. Corporate Social Responsibility Eagle valley Health Companyrequires to implement corporate social responsibility as social responsibility is imperative to a business as it demonstrates to both individuals as well as the media that the company takes an interest in broader communal problems that does not have any direct impact on marginal profits. The problem that is identified is related to the manufacturing of the health bars that consumes huge quantity of water. With the healthy social responsibility policy, the purchasing decision of the individuals will be influenced where the individuals will seek to make an ethical purchase. This in turn will lead to larger profits for the business. In this case, it is imperative for the company to build a highly regarded as well as trustworthy reputation (Carroll 2015). Eagle valley Health Companyrequires to identify the focus of the program while implementing corporate social responsibility. It might be difficult for the organization to manage the problems appropriately. As a result, it requires to narrow down the focus to one or two major problems that will enable the organization to become recognized with these cause. Corporate social responsibility engages monetary thoughts on a number of levels. As a result, the company should determine whether it would offer materials for a program and facilitate workers to participate in helper efforts during hours or donate money to a cause (Mirvis 2012). Findings and Discussion First Problem and Solution It is important to focus on resource scarcity that promotes profitability. The scarcity of water had increased with each passing day. Water is considered as the foundation of life. The conservation of clean water is mostly promoted by the World Water Council that influenced the organization to exchange thoughts as well as enhance partnerships that will help to conserve water. The major reason that influenced the company to save water was years of drought as well as drop of local water reserves. Water conversation is imperative, as every living organism require water to survive. It is also important it help to keep water clean as well as pure that helps to conserve environment. As a result, the CEO of the company will be able to reduce the consumption of water (Permanhani et al. 2016). Second Problem and Solution The company should avoid the use of polypropylene as it mostly made from natural sources such as chewing gum as well as shellac. They are modified from collagen that is a type of rubber. The best solution to avoid the usage of polypropylene as a packaging material is recycling of packaging materials. This can also be executed with the help of advancement in technology that will lead to reprocessing of recyclable plastics. They should manufacture food in glass jars rather than plastic jars. Plastic bottles are also considered as litter that are found on beaches. Plastic bags not only pose danger to wildlife but also to human eyes (North and Halden 2013). Conclusion and Recommendation It is recommended that Eagle Health Valley should avoid the use of polypropylene as it is made up of several layers that are laminated together. As a result, it becomes difficult to recycle. Packaging is however, required for health and hygiene. Hence, the company requires to make efforts to make packaging that is much thinner and lighter. Packaging and transport acts as two largest environmental issue with expediency drinks. Hence, the company should make the use of returnable glass bottles that acts as the best environmental option. It is recommended that the individuals should avoid purchasing plastic water filter cartridges unless required. It is also recommended to make use of the used plastic bags rather the new ones. The CEO requires to understand the usage of water that will increase the savings prospect and allow suitable savings target to be established. The CEO should also try to shift to waterless procedure that will help to reduce the water and save water. Multi-load equ ipments should be set to operate competently with detach settings for each cycle. It is concluded that that Eagle Health Valley might find it difficult to manage the problems appropriately. As a result, it should implement corporate social responsibility that will help to drive towards the commodities by prioritizing in marketing. Corporate social responsibility is recognized as a part of the business foundation. It is concluded that glass jars are more safe as compared to plastic jars. References Carroll, A.B., 2015. Corporate social responsibility.Organizational Dynamics,44, pp.87-96. Mirvis, P.H., 2012. Corporate Social Responsibility.The Encyclopedia of Human Resource Management: Short Entries, pp.153-159. North, E.J. and Halden, R.U., 2013. Plastics and environmental health: the road ahead.Reviews on environmental health,28(1), pp.1-8. Permanhani, M., Costa, J.M., Conceio, M.A.F., de Souza, R.T., Vasconcellos, M.A.S. and Chaves, M.M., 2016. Deficit irrigation in table grape: eco-physiological basis and potential use to save water and improve quality.Theoretical and Experimental Plant Physiology,28(1), pp.85-108.
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